{"id":31137,"date":"2022-07-12T23:47:16","date_gmt":"2022-07-12T23:47:16","guid":{"rendered":"https:\/\/www.humnutrition.com\/blog\/?p=31137"},"modified":"2022-07-26T12:37:03","modified_gmt":"2022-07-26T12:37:03","slug":"clean-label-project-hum-nutrition","status":"publish","type":"post","link":"https:\/\/www.humnutrition.com\/blog\/clean-label-project-hum-nutrition\/","title":{"rendered":"100% of HUM Nutrition\u2019s Supplements are Clean Label Project-Certified. Here\u2019s What That Means"},"content":{"rendered":"

At HUM Nutrition, we take your health seriously and have a responsibility to provide you with trustworthy, clean supplements<\/a>. Since we were founded in 2012, our products have been formulated with clinically-studied ingredients, triple-tested for purity, and verified by independent labs for potency. But given all of the confusion and misinformation around the supplement industry, we knew there was still more we could do to provide transparency so you can feel good about incorporating our products into your daily routine.<\/p>\n\n\n

That\u2019s why we partnered with Clean Label Project<\/a>, an organization working to bring more transparency to the food, supplement, and consumer product industries. We are proud to announce all 36 of our products have been Clean Label Project-Certified (and our prenatal vitamin<\/a>, Womb Service<\/a> even earned a Purity Award<\/a>).\u00a0<\/p>\n\n\n

\u201cFor us, it was important to meet the highest quality standards and we felt having a third party that is objective to verify our efforts was going to be helpful,\u201d says Walter Faulstroh, CEO and Co-Founder at HUM Nutrition.<\/p>\n\n\n

\u201cHUM voluntarily submitting their entire portfolio to Clean Label Project reveals how committed they are to consumers\u2019 public and environmental health,\u201d says Jackie Bowen<\/a>, executive director at Clean Label Project.<\/p>\n\n\n

\u201cFrom a public health perspective as well as consumer advocacy perspective, HUM’s level of commitment is unprecedented, especially in the supplement space,\u201d says Bowen. \u201cWe know that nearly half of consumers who regularly buy food don’t trust the food industry to do the right thing and nearly one-fourth actively distrust it,\u201d she explains.<\/p>\n\n\n

Read on to learn more about the process, our clean vitamins, and why we\u2019re joining the movement to make the supplement industry a safer space for everyone.<\/p>\n\n\n

What Is Clean Label Project?<\/h2>\n\n\n\n
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\u201cClean Label Project is a national nonprofit with the mission of bringing truth and transparency to consumer product labeling,\u201d Bowen says. \u201cWe believe that sometimes what’s not on a label is what matters most.\u201d More specifically, you want to know for certain that toxic contaminants have not gotten into the products you\u2019re consuming during the manufacturing process.<\/p>\n\n\n

Bowen cites headlines over the past few years: heavy metals in top-selling baby food, BPA leeching from product packaging into finished products, or glyphosate (which is the active ingredient in Round Up) being found in beer, wine, and America’s best-selling breakfast<\/a> cereals. \u201cThe reality is that these products are compliant in the court of law when it comes to federal tolerances, but in the court of public opinion, it’s a different story.\u201d<\/p>\n\n\n

While there are many federal regulations that food and consumer products must adhere to, they are largely focused on microbiological and pathogen contaminants, like listeria, E. coli, or salmonella, which can lead to vomiting, diarrhea, or worse within 24 to 72 hours, Bowen says.<\/p>\n\n\n

Clean Label Project seeks to fill the gap where federal regulations end. \u201cInstead of looking at food-borne pathogens, we look at long-term threat of cancers and reproductive disorders linked to industrial and environmental containment exposures that have largely gone unnoticed, untested, and therefore unregulated in food and consumer products until now,\u201d Bowen says.<\/p>\n\n\n

HUM has always had third-party testing in place to ensure these same contaminants are not in our products, but we are thrilled to have the further stamp of approval from a third-party like Clean Label Project.\u00a0<\/p>\n\n\n

How Does Clean Label Project Work?<\/h2>\n\n\n

Clean Label Project tests products rigorously for contaminants such as:<\/p>\n\n\n\n